AI Insights · Timothy · July 2025
Performance of Top 5 Hasbro Games on Unified Platform in the US, Q2 2025
Explore the Q2 2025 performance of top Hasbro games on a unified platform in the US, with insights into downloads, revenue, and active user trends.
In the second quarter of 2025, MONOPOLY GO! from Scopely, Inc. showed strong performance. Weekly revenue peaked at around $25.3M in late May, while downloads remained steady, ranging from 171K to 212K per week. The game maintained high engagement, with active users fluctuating between 3.8M and 4.9M.
Scrabble® GO - New Word Game saw a consistent weekly revenue of about $80K to $95K. Downloads grew from 29K to 40K, particularly in June. Active users peaked at 1.2M mid-quarter before declining slightly.
MONOPOLY: Bingo! experienced an upward trend in revenue, reaching $119K by the end of June. Downloads varied, peaking at 37K in mid-May, while active users increased to 24K by June.
Magic: The Gathering Arena reported substantial revenue growth, peaking at about $1.1M in mid-June. Downloads ranged from 18K to 36K weekly, with active users climbing to 370K by the quarter's end.
Yahtzee® with Buddies Dice maintained a steady revenue stream, peaking at $979K in early April. Downloads hovered around 21K to 32K, and active users saw a resurgence, reaching 457K by the end of June.
These insights highlight the dynamic performance of Hasbro's top games in the US during Q2 2025, with data sourced from Sensor Tower providing a comprehensive view of market trends.
